Entertainment Marketing

In Las Vegas, where every act competes for attention, we’ve learned how to stand out. Our work has helped entertainment brands and artists fill venues, grow loyal followings and spark lasting buzz. With our full-service approach, we fill seats and create connections that leave audiences coming back for more.

Geary Company is a small but mighty creative team. Every client gets our full attention and we partner with you to craft strategies tailored to your brand and goals. Each campaign is built with intention and focus to maximize results.

We’ve marketed everything from music festivals to stand-up comics and we bring a unique mix of creative, media and audience strategy to every project. Whether your goal is to launch a residency, sell out a national tour or promote a one-time event, we know how to capture attention and convert it into action. (And most importantly, ticket sales!)

What we bring to the stage:

• Event branding and creative development
• Cross-platform media buying (TV, radio, OOH, digital)
• Paid social and geo-targeted ads
• Video trailers and promo content
• Organic and paid social media strategy
• Email and SMS marketing
• Public relations and influencer outreach
• Landing pages and ticketing integrations

Every campaign we create is tied to metrics: ticket sales, awareness, engagement and repeat attendance. We’re results driven marketers with a deep understanding of entertainment timelines, performance cycles and fan behavior.

We focus on:

• Ticket sales and conversion rates
• Event RSVPs and pre-sale performance
• Paid media reach and ROAS
• Video views and trailer engagement
• Social shares, mentions, and fan sentiment
• Email/SMS open rates and click-throughs
• Landing page performance and bounce rates
• Cross-sell and repeat buyer behavior

Entertainment marketing is about more than just creating hype. It’s about timing, message and multi-channel execution. We tailor each strategy to fit your audience, venue and event goals, combining story-driven creative with data-backed planning. The result? Marketing that amplifies energy and drives attendance.

Our strategic playbook includes:

• Market research and audience profiling
• Venue and talent alignment
• Campaign calendars built around on-sale dates and peaks
• Creative development with urgency, FOMO, and personality
• Localized media targeting by city, venue, or region
• Performance tracking and mid-campaign optimization

Every entertinament client is unique and we treat them that way. We tailor our strategies to fit your goals, audience and vision, making sure every campaign gets the custom attention it deserves.

Clients we work with include:

• Residency Artists & Agents – Long-term show support and evergreen campaign execution
• Touring Acts & Managers – Multi-city campaign management with localized reach
• Venue Operators – From theaters and casinos to outdoor festivals and arenas
• Comedy & Variety Performers – Campaigns built around voice, humor, and timing
• Event Promoters & Producers – Pre-sale, launch, and last-call ticket pushes
• Entertainment Brands – Rebrands, launches, and awareness campaigns for entertainment IP
• Festivals & Multi-Day Events – Full-cycle promotion, content, and press support